As older people get more digitally savvy, dating apps grow in popularity. Widows and other singles in their 60s and up are swiping and searching for mates, following in the footsteps of younger generations.
While the pandemic led to increased usage of online date-matching platforms, the trends were already in place before anyone heard of Covid-19. In 2019, nearly one-fifth (19%) of people age 55-64 tried dating apps along with 13% of the over-64 crowd, according to Pew Research Center.
“Over the last 10 years, 60+ is one of the fastest-growing groups of online daters,” said Damona Hoffman, a Los Angeles-based certified dating coach. And that growth has accelerated over the last 18 months.
For newcomers, she offers three tips to get started:
1. Vet the offerings. With an ever-increasing number of dating apps vying for your attention, focus on the pool of participants that each service offers—and where they reside. Beware of generic rankings that don’t take into account your specific situation.
“The best dating app in one place may not be the best for you where you live,” said Hoffman, host of the Dates & Mates podcast. Consider to what extent a particular app attracts people in your same age bracket and geographic location.
Read: Am I lonesome? ‘I’m fine, I’m fine’ — single men and aging alone
2. Seek simplicity. As the functionality improves of various apps, older users may find them easier to navigate …….